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While online stores may serve as the backbone of an eCommerce business, allowing visitors to browse products and learn more about services at any time, social commerce is becoming increasingly important in customer service, marketing, and sales—an aspect you cannot afford to overlook. A Meta report revealed that 66% of consumers are more likely to shop with businesses that support messaging. Building a sustainable eCommerce business cycle with WhatsApp enables businesses to connect with over 2

People are no longer content with simply treating illness; they’re actively seeking ways to optimize their health and well-being. This proactive approach has fueled a dramatic rise in lifestyle wellness products, a diverse category encompassing everything from immunity-boosting supplements to app-controlled massage chairs. The market is teeming with companies embracing this movement. For example, AIA launched their AIA Vitality program in 2016 to promote healthy living. In 2009, BOOST Juice open