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End-of-year consumption festivals are coming, starting with the Double 11, then Black Friday, Double 12, Christmas, and New Year. In an ever-changing and increasingly competitive business environment, many merchants are trying new marketing strategies to stay ahead of the market or maintain their market dominance. Omnichat has compiled three brands using Facebook Messenger and WhatsApp chat commerce during Double 11: Crystal Jade, Venchi, and Watsons. You may find them helpful for reference. Cry

Every meter counts. In order to utilise every space in Hong Kong and create a comfortable living and working environment, a ‘mini storage’ will be an alternative. Established in 1997, Hongkong Storage pioneers in mini storage services. With the aim of integrating multiple social messaging channels and providing instant customer services, Hongkong Storage decided to use WhatsApp Business API powered by Omnichat. Not just their customer services efficiency has been greatly enhanced, but their sa

‘Digital Transformation’ has become a continuing trend among traditional brands, but not every company can successfully create a seamless customer journey and increase sales accordingly. Eu Yan Sang is one in a thousand. Founded in 1879, Eu Yan Sang is well-known for Chinese Medicine healthcare products, which currently runs more than 230 retail outlets in Hong Kong and Macau SARs, Mainland China, Malaysia, Singapore and Australia. Similar to other retailers, Eu Yan Sang has suffered from on

On 19th May, Meta held its first-ever business event ‘Conversations’ on the future of customer communication and business messaging, announcing the global launch of ‘WhatsApp Cloud API’ and introducing Facebook’s latest broadcast feature ‘Recurring Notifications’. Businesses can build deeper connections with their customers through WhatsApp, Facebook and Instagram at a more affordable price. Meta next focus: WhatsApp, Facebook for Conversational Commerce Our work arrangements, ways