30 results found.
Whether for personal communication or business promotion, WeChat has become an indispensable tool in our daily lives, seamlessly merging social media with business functionality. Within WeChat’s dynamic ecosystem, businesses can leverage a multitude of features to elevate their promotional efforts and enhance communication. Common types of WeChat public accounts include: Subscription Account, Service Account, Enterprise WeChat and Mini Program. Are you feeling overwhelmed by the volume of mess
Credibility and trust are essential for businesses to succeed. What is WhatsApp blue tick verification, and how does it differ from the old green tick? The blue tick is the official verification badge for WhatsApp Business accounts, confirming that the account has been reviewed by WhatsApp and recognised as authentic. This update replaces the previous green tick badge and is part of Meta’s rollout of Meta Verified for Business. It is more than a cosmetic change. It represents a shift toward gr
The golden rule of conversational marketing is simple: send the right message, at the right time, to the right person. In practice, this is harder than it sounds. When businesses broadcast messages on WhatsApp or other channels, the challenge is not the sending itself, but knowing what message to send and when it will actually resonate with each customer. This is where customer journey automation becomes essential. By connecting data across messaging platforms, websites, ecommerce systems, and C
Starting a WhatsApp chat with a stranger often involves the cumbersome process of adding and searching contacts. However, a more convenient method now exists via WhatsApp Link, allowing you to directly communicate on WhatsApp without needing to add the recipient’s phone number to your address book. This enhances communication efficiency for all users, directly facilitating expanded customer conversations and unique promotional outreach for businesses. WhatsApp Link Tutorial — No-Contact Messag
Have you ever received a one-time password (OTP) via SMS for account login, transaction approval, or identity verification? An OTP is a unique, time-sensitive password used to confirm a user’s identity. With the growing adoption of WhatsApp, WhatsApp OTP has become a secure and convenient alternative for user authentication, widely used for registration, login, and payment verification. Compared with traditional SMS OTP or email delivery, WhatsApp OTP verification provides stronger security, f
Have you been accumulating vast amounts of customer data across various social platforms and websites, but struggling to consolidate it for a more insightful understanding? Are you looking for a tool that automatically sends WhatsApp broadcasts based on customers’ shopping behaviour, browsing history, and membership status? Do you aspire to increase conversion rates and retain customer relationships through targeted messaging in an automated way? 💡A Quick Summary of Social CDP: Customer Data
WeChat official accounts have become a vital tool for businesses, enabling brands to build direct and effective connections with their audience on the WeChat platform, and maximising their marketing potential. By utilising WeChat official accounts, companies can effortlessly share the latest news, entertainment, and educational content, ensuring their brand remains closely engaged with their audience at all times. Whether through carefully designed posts or a wide range of features, WeChat offic
Southeast Asia’s e-commerce landscape has witnessed a remarkable transformation in recent years. Soaring internet and smartphone usage, coupled with the rise of online marketplaces like Lazada, Shopee, and Sendo, have fueled explosive growth. From 2016 to 2021, the total value of e-commerce sales quintupled, and its share of all retail sales skyrocketed to 20%. This digital boom has created a prime environment for chat commerce solutions to flourish. Businesses are increasingly embracing chat pl
Starting from September 2023, the pricing plan of LINE’s official account is updated. Facing the new pricing plan, brands will need to think about shifting from mass messaging to precision marketing and amplifying each message’s value. Omnichat has summarized three primary strategies: 1. Categorised tagging to differentiate new and regular customers Businesses always aim to increase the number of LINE friends and therefore keep sending friend invitations to new customers. Without a better cate